Redefining Skills: How Skills Assessment Data Can Give You The Strategic Advantage
Organizations are embracing AI and cutting-edge technologies to revolutionize skills assessment, unlocking powerful insights that drive competitive advantage. With 90% of companies expecting a major shift in required skills within the next three years, staying ahead has never been more critical.Using new technology, organizations can effectively diversify their skills assessment data collection. More efficiently than before, companies can identify leadership and talent skills for talent acquisition, personalized learning, reskilling, succession planning, and internal mobility.During a From Day One webinar, a panel of talent and learning and development leaders shared their experiences of implementing a variety of skills assessments to measure skills, reskill, and improve employee performance.Using Assessments to Propel Workers ForwardLucy Beaumont, a solution lead, manager and leader at SHL, shared three ways most organizations collect data The first is using a form of self-report, manager report, or 360 assessment to obtain subjective data. Next, AI data assessments quickly and objectively sort and analyze internal data to measure and summarize employees’ current skills, skill gaps, and potential. Lastly, personalized behavioral assessments thoroughly uncover an employee or leader’s current strengths and skill gaps.Erin Freshwater, head of learning, talent, and organizational development at Hormel Foods, described the company’s innovative approach to collecting personalized skills assessment data. “Fom our leadership pipeline perspective, it’s been really important that we understand what are the skills that our leaders have in order to lead our teams and our organization into the future,” Freshwater said.Hormel Foods takes their officer-level group through 8-hour-long simulations. Then, psychologists assess their leadership skills. They identify the group’s skill gaps, assess them, give feedback to leadership development, and implement them into development programs for future company leadership.The panelists discussed "Redefining Skills: How Skills Assessment Data Can Give You The Strategic Advantage" during the webinar (photo by From Day One)Stephanie Ketron, head of learning and development director at Westgate Resorts, spoke about using data-driven and personalized assessments. First, the company assesses an employee’s inventory of skills. After their skills are rated, they proceed to individual curriculums based on their skill sets.Leaders then review an employee’s skill gaps identified through their individual assessment and design a personalized development plan tailored to their needs. Ketron emphasized the importance of avoiding a one-size-fits-all approach, noting that even employees in the same role may possess different skill sets.Westgate Resorts has seen this data-driven and personalized skill assessment approach achieve positive business outcomes. However, traditional self-report assessments still create efficient data that can be combined with data from other assessments later on.Julian Allen, director of global talent management at MiTek, discussed the continuing effectiveness of 360 assessments. After creating a strategic plan with company leaders, MiTek refers to external resources to pinpoint the skills needed to achieve business outcomes. Then, by using 360 assessments, they create individual employee development programs to learn the necessary skills.The personalization of these programs is evident, initially only for employees to progress in their internal mobility without input from managers. Now, MiTek is shifting to using 360 assessments for overall talent planning.Ultimately, companies using a variety of assessments improve their hiring processes, Allen says. “So be that job simulations, personality assessments, and multiple different tools that are out there, I think that gives us additional data to make an informed decision,” he said.Skills for Future-Proof JobsWhat are other factors employers consider when determining the specific skills employees should learn? How are employers building roadmaps for employees to learn those skills to advance in their careers?SHL provides data-driven insights to help organizations enhance their hiring, development, and talent mobility strategies. Drawing from client feedback, SHL highlights that reskilling is a critical need across all industries. Beaumont says that reskilling has become a common priority for SHL clients, particularly as industries evolve and integrate new technologies.“As soon as you start your job, it’s going to change and you’re going to have to learn something new. And then from an L&D perspective, we’re just constantly trying to get people up to speed. Whether it’s with new technologies or new ways of working,” Beaumont said.Soft skills are still relevant. However, they are developed differently. Ketron expressed how emotional and cultural intelligence or interpersonal relationship skills are crucial. Yet, these skills aren’t quantifiable. “I think sometimes those are a lot harder as a skill set to kind of measure and determine, and we put very clear behavioral identifiers to those,” she said.Paul Jung, senior director of people experience at Optum, emphasized the significance of technological skills in the healthcare organization. Their clinical key talent group sets a precedent for existing and incoming talent.Using AI, Optum assesses the entirety of company data to identify skill opportunities and gaps, aligning them with business goals, and creating talent pipelines. As AI serves an integral role in managing mass employee data, personalization and a humanistic approach to other skill development remains a necessity. “They don’t want the machines to tell them where they should go next,” Jung said.For example, at Hormel, employees work with a coach for 6-9 months after completing their behavioral assessments. This has proven effective for the company, Freshwater says. Therefore, data-driven skills assessments with peer and leader mentorship for soft skills continue to achieve better business outcomes.Moderator Lydia Dishman, senior editor at Fast Company, summarized using hard data with human mentorship to redefine skills and boost development. “You do need the human component, but you do have this partnership with artificial intelligence in order to put whatever you’re doing up a notch,” Dishman said.Editor’s note: From Day One thanks our partner, SHL, for sponsoring this webinar. Stephanie Reed is a freelance news, marketing, and content writer. Much of her work features small business owners throughout diverse industries. She is passionate about promoting small, ethical, and eco-conscious businesses.