The best way to find out what employees want is to ask, but the next step is not always straightforward. “Employee surveys can reveal a lot about what people need, but translating that feedback into action is really hard,” said moderator Rebecca Knight, contributing columnist for Harvard Business Review.
Whole-person management is revolutionizing the employee experience by recognizing the importance of addressing all aspects of an individual’s performance and well-being. What are some effective strategies and initiatives used to enhance the overall employee experience? Experts during a panel discussion at From Day One’s March virtual conference discussed the different areas of the whole-person approach: financial, emotional, familial, and more, and offered tools and strategies to bring value to employees while mitigating costs.
Keeping the employees involved throughout the whole process, not just the initial inquiry, can be effective. Amina Lobban, head of culture, engagement & HR business excellence at Takeda, shares that her organization’s Mexico site had a relatively low well-being score, so it immediately took steps to get them more engaged with each other in ways that were most fun and meaningful to them through what they called “a people squad” with various interests that showed up in surveys.
“They formed a volleyball squad. They started yoga. They started doing celebrations for Mother's Day, Father's Day, Children's Day–all these different days,” Lobban said. “Their well-being score went up by 12 points, which is remarkable. It was an employee-led solution. When you involve the employee in ‘What is it that you want?’ versus telling the employee, ‘This is what I think you should have,’ that's when you see success.”
Working Across Departments
Rebecca Tinsley, VP, talent engagement & culture at Teradata, and her team have found success by working across departments, pairing benefits, well-being, and talent development to form one cohesive strategy. “We’re analyzing trends in learning, program participation, engagement survey and we’re also looking at benefit awareness and usage,” Tinsley said. “What that’s allowing us to do is to tailor programs to different employee segments based on what they’re directly telling us, or what they may be indirectly telling us through some of the feedback.”
This has led to new initiatives like their mid-level management program that blends leadership training with well-being support for some of the stresses that naturally come along with the role. Or financial wellness sessions that are integrated into career development programs. “I like to think of it as a mix between growth and balance,” she said. “It’s helping our people feel empowered to thrive in all different aspects of their life.” This holistic approach values both an employees’ personal and professional life and recognizes the impact of one on the other.
Providing Rewards With an Eye Toward Cost
“Compensation is a huge part of feeling valued and supported at work,” Knight said. Rewards programs can help your compensation model go the extra mile, especially when corporate budgets are tightening and “employees are struggling to afford life,” said Aaron Shapiro, founder and CEO of Carver Edison. His organization struck the balance when it launched its cashless participation program, which helps employees increase their overall compensation through stock purchases.
“Employee stock purchase plans were actually America’s first modern financial benefit written into law in 1964 as part of Johnson’s War on Poverty, almost 15 years before the 401(k) came into existence,” he said. “The number one wealth creator is equity ownership.”
And the statistics are indicative of this type of program’s success. “87% of employees using cashless participation at public companies, ranging from small NASDAQ biotechs all the way up to the Fortune 500, said that cashless participation is a more important financial benefit than other benefits at their company because it gives them the flexibility to build wealth while at the same time freeing up disposable income,” Shapiro said.
More Than Just Job Titles
An inclusive culture can be valuable to employees and make all the difference for acquisition and retention. “Sometimes the benefits are not even something that we need to spend money on. Community doesn’t require investment,” said Fatma Ghedira, head of community at ThinkHuman. “Sometimes it’s just employee-led ideas that really feel valuable to them.”
“A strong culture is really what determines whether employees feel valued,” Knight said, and “whole person inclusion” can make employees feel respected, safe, and ultimately more engaged. “Shared values and beliefs need investment over time,” Ghedira said, for employees to feel the true impact. Culture has become a buzzword, and Ghedira warns employers to take an intentional approach as they set out to define their workplace values.
Leaders should understand why they are developing a culture, whether the goal is engagement, performance, or something else. HR can help coach leaders on how best to communicate culture to employees. “If we do not know how to communicate the vision, and how to communicate conflict or feedback, then there is no way of actually creating the way we relate, which comes down to behavior and how we interact with each other,” she said.
Part of a “whole person” approach is systemically encouraging employees to take breaks and practice self-care. This includes instructing managers to respect boundaries around breaktime and role-modeling behaviors, Lobban suggests. This is especially pertinent for remote workers who, thanks to technology and the blend of workplace and home life, feel like they are “always on.” Innovation like delayed delivery on emails to respect time zones and office hours can be helpful.
Increasing Engagement Through Accessibility and Creativity
Managers are often on the frontlines of encouraging culture, boosting morale, and explaining benefits, but don’t necessarily have the training to take on the whole-person approach themselves. Tinsley’s organization has systematized this through management training sessions, quarterly check-ins, and creating toolkits and conversation guides. Digital solutions, like Teradata’s “People Hub,” can also provide a one-stop location for employees to easily access vital information about their benefits offerings on their own.
Employers will need to remain nimble in their strategies to adapt to rapidly changing times. “I would encourage employers to think about how to be more flexible, be more creative, [and] to come up with solutions to help address some of the challenges employees are seeing on the affordability side, but also that shareholders are demanding from a cost perspective,” Shapiro said. “Now is the time to think in a slightly different way and take some new approaches to some of these historical problems.”
Katie Chambers is a freelance writer and award-winning communications executive with a lifelong commitment to supporting artists and advocating for inclusion. Her work has been seen in HuffPost and several printed essay collections, among others, and she has appeared on Cheddar News, iWomanTV, On New Jersey, and CBS New York.
(Photo by jacoblund/iStock)
The From Day One Newsletter is a monthly roundup of articles, features, and editorials on innovative ways for companies to forge stronger relationships with their employees, customers, and communities.