How Generative AI is Reshaping Workforce Upskilling

BY Ade Akin | April 14, 2025

Zac Rule’s daughter is just one example of how online learning can make a difference. She didn’t land a competitive marketing internship at a tech company based on her university credentials alone, it was the skills she gained from a Meta digital marketing certificate on Coursera that set her apart from the competition.

“She talked about what she learned in that course, and it really differentiated her,” said Rule, Coursera’s VP of global enterprise sales, alliances and channels account. Rule spoke with Alexandra Urban, senior solutions consultant at Coursera during a thought leadership spotlight at From Day One’s Silicon Valley conference. 

Rule’s anecdote underscores a broader trend as artificial intelligence (AI) transforms industry workflows: Professionals who upskill strategically have a critical competitive edge as organizations race to keep up. 

Coursera is at the forefront of this global shift, with 168 million learners from anywhere. The speakers shared insights on how AI disrupts jobs, increases demand for new skills, and reshapes corporate learning strategies. 

Gen AI tools like ChatGPT have grown tremendously, reaching over 100 million users less than two months after launch. “Technology is advancing at an ever-increasing rate,” Rule noted, emphasizing that while AI will disrupt some roles, it’s more likely to augment productivity than replace humans outright. 

For example, humans working with AI enjoy an 11% productivity boost according to research from Accenture. 

The economic incentives are clear, and the demand for AI-related roles has surged, per Lightcast data. Employers offer premium salaries for expertise in fields like prompt engineering and machine learning. Coursera’s Gen AI course enrollments have skyrocketed, driven by people seeking these high-value skills. 

Technical Expertise Meets Human-centered Learning

According to the World Economic Forum, AI literacy, analytical thinking, and leadership are the top skills to have in the AI era. However, mastery in any of these areas requires more than technical know-how. 

Zac Rule, VP Global Enterprise Sales, Alliances and Channels Account at Coursera (pictured), spoke along with Alexandra Urban, Senior Solutions Consultant, Coursera (featured photo)

“Nothing of impact gets done unless you work effectively cross-functionally,” Rule said. For example, a marketer who uses Gen AI tools must also translate results into business value for stakeholders.

Coursera launched its Gen AI Academy to address this reality, offering role-specific training for executives, engineers, and non-technical teams. “Legal, finance, and HR professionals are already experimenting with AI tools,” Urban said. “We’re creating unified upskilling strategies tailored to their workflows.”

Coursera Coach: Personalized Tutoring at Scale

One of Coursera's most innovative tools is Coursera Coach, an AI-powered tutor embedded in courses on its platform. Unlike generic chatbots, Coursera Coach draws from in-house expert-created content, provides practice exercises, and explains concepts in various languages. 

Since its 2024 rollout, Coach has assisted over a million learners, with 89% reporting high satisfaction with its capabilities. 

Coursera Coach is narrowing gaps for traditionally underserved groups like: 

  • Women are 11% more likely to use Coach because of increased “psychological safety” when asking questions. 
  • Engagement rates are 40% higher with early-career learners. 
  • Learners with college degrees show higher completion rates with Coach. 

“Learners using Coach are 9.5% more likely to pass quizzes on their first attempt,” Urban said. “And they move through content faster, critical for working professionals.”

Coursera also uses AI tools to grade assignments and peer reviews. AI graders are surprisingly stricter than humans, with average scores dropping from 88% when graded by humans to 72% with AI. “Learners assessed by AI submit more attempts to pass,” Urban added. “It increases rigor and completion rates by delivering faster, detailed feedback.”

Coursera’s Course Builder curates AI-powered programs, combining courses from universities like Stanford and companies like Google for corporate clients. “It reduces manual effort for L&D teams,” Urban said, “while generating new assessments aligned to business goals.”

The Path Forward: AI as a Collaborative Force

Rule reflected on his early career at Silicon Graphics, a predecessor of today’s GPU giants, highlighting how organizations that adapt quickly emerge as winners during technological waves. 

“Upskilling isn’t just about avoiding disruption,” Rule said. “It’s about unlocking new ways to engage customers and redefine industries.”

Coursera aims to democratize access to these opportunities by providing tools like Coach and its Gen AI Academy. AI literacy is no longer optional—it’s the currency of the future. 

Editor’s note: From Day One thanks our partner, Coursera, for sponsoring this thought leadership spotlight. 

Ade Akin specializes in the emerging applications of artificial intelligence.

(Photos by David Coe for From Day One)

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Do you and your team have a plan in place if ICE shows up at your office looking for one of your employees? It’s a shocking thought, but something that HR must now consider in our new normal.The new Trump Administration 2.0 is moving aggressively on new immigration policies, including significant changes to the immigration process. Yet we have plenty of experience from his first term to help guide us toward adapting to the new era.During a recent From Day One webinar, attorneys Matthew Hellrung and Matthew Meltzer, co-Founders and managing partners of Meltzer Hellrung Immigration Solutions, discussed what they see as the most likely immediate adjustments, as well as later developments, and the steps you can take now to ensure compliance and minimize disruptions to your immigration program moving forward.They offered an insightful and practical guide to how employers can adapt and anticipate the myriad changes to U.S. immigration policy to ensure access to a global talent pool.The State of ImmigrationPrior to the start of the new Trump administration, U.S. Citizen and Immigration Services (USCIS), had a 4% denial rate, U.S. Department of State (DOS) had a 20% denial rate, and Immigration and Customs Enforcement (ICE) was largely focused on arresting undocumented immigrants with criminal convictions or pending charges.“I-9 enforcement was focusing on employers that didn’t use E-Verify and employers that were suspected to have people who might not have work authorization, businesses that have historically unauthorized workers, like car washes, factories, or slaughterhouses,” Meltzer said.Actions Affecting Lawful Immigration PathwaysUnder the new administration, lawful entry into the U.S. has become even more difficult. Refugee entry, including pending applications, has been suspended indefinitely pending a 90-day review and report, stranding 22,000 previously approved refugees. And there is a directive heightening the already very high identification standards such that current unsettled approvals may be denied. This is a particular challenge for those coming from countries that don’t have as rigorous and standardized an ID system as the U.S., Hellrung says. Matthew Hellrung (pictured), led the webinar along with Matthew Meltzer (company photo)Asylum seekers, those who arrive at the U.S. border claiming a credible fear of persecution in their home country, unlike refugees who wait in their home country for approval, are also facing challenges. “Via the Constitution and the various immigration laws, CBP is required to accept those individuals to document who they are, to potentially interview them for their asylum claims, and then release them into the United States with a court date to plead their case for the asylum benefit that they’ve applied for at the border. As soon as Trump took office, essentially all asylum applications that were in process were halted,” Hellrung said. Reports indicate CBP no longer honors asylum claims at any U.S. Border, and the “CBP one app” asylum interview system was terminated a few days into the new administration, canceling 30,000 appointments. Humanitarian programs and parole, which are generally granted by executive order, are no longer available for Cuban, Haitian, Ukrainian, Venezuelan, Nicaraguan nationals seeking entry. Trump also ended Biden’s green card program reuniting families separated from children (enacted in response to the first Trump administration), and ICE is now allowed to invalidate anyone’s parole immediately.  Temporary Protected Status (TPS) has been partially rescinded for over 800,000 people. “[TPS] is temporary permission that allows folks coming from war torn countries, famine, and natural disasters to enter the United States for temporary period of time,” Hellrung said. “There are a lot of folks employed as Venezuelans [and Ukrainians] in TPS status. They do have the authorization to work. They pass the I-9 process.” He says the administration is likely to rescind most or all TPS designations in the next 18 months, impacting 14 nationalities. DOS has also made it harder for visas to be renewed abroad via Dropbox. And some moves have happened as political retaliation, such as the canceling of hundreds of Colombian visas after the country complained about deportees, and the looming threat of canceling F-1 student visas for supposed Hamas sympathizers, often conflated with those simply supporting Palestinian rights.  Hellrung says some of the more extreme measures may not come to pass, including the executive order attempting to end birthright citizenship. “It’s pretty clear in the Constitution that birthright citizenship is a right. We don’t think this is going anywhere.” But he warns to expect continued ICE harassment and arrests of green card holders and U.S. citizens as the officers work to meet their arrest quotas. Actions Affecting Undocumented ImmigrantsWhile most employers are less concerned about the actions affecting those who are in the U.S. illegally, “it can still have a significant impact if you are a supermarket or a place where people congregate publicly–a food bank, a health clinic.” Even if your employees are here legally, your clientele may not be, and ICE will often make their arrests at public gathering spots for easy access. ICE noncriminal arrests have increased tenfold, and ICE is now empowered to remove someone from the country immediately without due process.Meltzer advises employers to stay prepared regardless of their direct workforce or customer base. “I always remind all of my clients that you don’t know who your employees’ families are,” he said. “You can have people who work for you who are U.S. citizens, who are married to undocumented workers. You can have people who are U.S. citizens who are the children of undocumented people. The stress here is real for workforces, regardless of whether they’re not undocumented.”One of the biggest changes is that DOS has been ordered to create a registration process for all non-U.S. citizens and failure to register would be a criminal offense. Meltzer notes that this law has actually been on the books since the 1940’s but was never truly implemented until now. Immigration enforcement is taking top priority, as workers from other agencies like the IRS, DEA, FBI, and Homeland Security are being taken off of other criminal enforcement to focus on immigration instead. Most of these provisions against undocumented immigrants, Hellrung says, have lawsuits against them pending in the federal courts. What to Expect NextGoing forward, Hellrung warns employers to expect travel bans in over a dozen countries, while others will be expected to improve their security and information sharing so their citizens can still be allowed to travel to the U.S. plus delayed consular processing for visas. Employers may be impacted by increased barriers to immigration benefits, including higher income requirements for permanent residency and an increase in filing fees for humanitarian, family, and employment-based visas. 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They also anticipate increased immigration coordination and enforcement by federal, state, and local law enforcement, since the “mass influx” designation allows the deputization of state and local agents. How to Stay PreparedIn the face of this daunting information, there are a few concrete ways Meltzer and Hellrung suggest employers can stay prepared: Centralize your company’s I-9 and immigration data. Adopt a system that allows for safe storage and quick reporting and adopt E-Verify or E-Verify+ if appropriate. Review your I-9 completion, storage, and audit procedures. A spot audit might be useful to understand your overall financial risk.File everything you can file now! This includes work authorization extensions, before the possible expiration. Initiate green card cases as long-term solutions and ask vendors to prioritize the fastest options, including EB-1, EB-2 NIW, and EB-2EA. And sponsor workers for the H-1B lottery if you can. Create a site visit protocol plan. 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Student Debt in 2025: Essential Benefits for Recruiting and Retaining Top Talent

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Tabitha Cabrera April 03, 2025