Get It Together Today: The Guide for a Better Tomorrow

BY Erin Behrens | January 12, 2024

In the midst of planning her wedding, Abby Schneiderman reveled in the resources at her fingertips, transforming the daunting tasks into an exciting journey towards her big day. Websites, guides, and videos gave her all the dos and don’ts and provided ample space for organization and management. But she found herself thinking: what’s next? Where are the resources to guide her through the rest of those big life moments?

She found information for many life stages, from having kids, to home buying, to retirement planning. But in her research, she discovered that these resources end at retirement. Who’s supporting people with what comes next? While not everyone gets married or has children, everyone encounters aging, estate planning, and death. So, why is there a gap in support? One reason may be that most people would rather not think about these later stages, but postponing such considerations can leave a person’s survivors in a difficult spot. Shocked by the lack of coverage, Schneiderman and business partner Adam Seifer co-founded Everplans, the first modern consumer brand in life and legacy planning.

From Day One interviewed Abby Schneiderman, co-founder and co-CEO of Everplans (company photo)

Schneiderman and Seifer recognized that the first step was to publish helpful planning advice and evaluate if there was an audience actively seeking it. “We started writing content. We wrote 500 original articles on everything like ‘How do you write a will?’ to ‘How do you name a power of attorney?’ to ‘What do you wear to a funeral?’” Schneiderman told From Day One. They posted the content as a blog and were inundated with readers. “This told us that not only was there a need for the content and the resources that we were putting out there, but that there was just a huge gap out there that nobody was helping people with,” she said.

Everplans evolved into a digital vault for storing, organizing, and updating all of the important plans and documents to guide the later stages of life–and afterwards. Shortly after launching, Schneiderman experienced a tragedy that changed the trajectory of everything. Her 51-year-old brother was killed in a car accident. He had life insurance, but Schneiderman’s family struggled to access his accounts, get policies and documents in place, and ultimately, make the decisions no one wants to make on behalf of their loved ones. The pain of losing her brother complicated the hardship of making these difficult decisions.

This tragedy led to the realization that in order to be effective, Everplans needed to reach people before they even started thinking about life and legacy planning. All too often people just begin planning when it’s overdue. “That’s my story, but everyone has a story,” Schneiderman said. And a common theme in these stories is disorganization: our stuff is everywhere.

The average person has hundreds of online accounts to keep track of, on top of sticky notes, notebooks, desk drawers, and other means of storing important information. “And when the time does come, family members should not have to go searching around frantically in the middle of a fog having to find important information,” said Schneiderman.

“Our mission is to help people get organized for themselves today, so that they can sleep better at night. In the event that their families need it, they have access to all the important information,” said Schneiderman. Everplans helps people organize, store, and securely share wills, life insurance policies, health care directives, online passwords, and even the small but important things like family recipes. “We cover all aspects of life, whether they be everyday practical pieces of information that you want to make sure don’t get lost, or extremely critical information that family members need to have access to.”

One of Schneiderman’s key goals is making life and legacy planning accessible to everyone, even folks who tend to be put off by legal, healthcare, and technological complexities. Everplans gives people the toolkits to make informed decisions and make these complicated topics less overwhelming. In addition to all of the content on their website, Schneiderman and Seifer co-authored In Case You Get Hit by a Bus: How to Organize Your Life Now for When You’re Not Around Later and started a podcast to give people the resources they need in a bite-sized, colloquial way.

The company’s founders see their platform as a great equalizer. “Everplans is really leveling the playing field for employees who may not have access to financial planners, accountants, or estate attorneys. It’s inherently educating all employees on the benefits of getting organized. The simple interface, easy-to-use platform, resources, and guidance engine will help get you organized for your family,” said Schneiderman. Everplans was available initially in a retail version as well as through financial services organizations. More recently, the platform became available as a benefit for employers to offer their workers.

This inclusive approach not only helps Everplans’ customers, but also appeals to employers interested in offering Everplans as an addition to their total-rewards programs. Schneiderman pointed to the recent development of a management toolkit, which serves as a “resource for employers, specifically leaders in the organization, on how to have conversations with employees during challenging or pivotal moments.” Many well-intentioned managers lack the necessary guidance to support their employees and navigate tough conversations about life-changing events. Companies run the risk of losing employees when support feels inauthentic. The management toolkit provides employers with culturally relevant guidance to authentically support their employees.

The benefits to employers don’t stop there, Schneiderman says. In a study conducted last year with 1,000 full-time U.S. employees, “we found a direct relationship between productivity and organization,” she said. “When my desk is messy, I’m less productive or when my closet is a mess, I’m frustrated. But also, when you don’t know where vital information is, you are more concerned and you’re less productive–there is this real relationship there.”

By getting people organized, Everplans has a direct impact on productivity, the company asserts. People that are more productive or less stressed generally feel a greater sense of control about their lives. “Over time, as more and more people started using Everplans, we realized the site wasn’t about death–it was about life. Because getting organized lets you live to the fullest, knowing you’re prepared for anything, having done your very best for those you love.”

Editor’s note: From Day One thanks our partner, Everplans, for supporting this sponsor spotlight.

Erin Behrens is an associate editor at From Day One.


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Measuring What's Really Happening in the Workplace in 2024

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But at the same time, disengagement is growing, which may lead to problems of underutilization but also presents opportunities to make better use of untapped workforce capacity.In a From Day One webinar webinar, leaders from ActivTrak spoke about their critical findings related to productivity, burnout, technology, and AI usage trends. They discussed industry-specific best practices and benchmarks so you can take action and boost productivity across your organization.The State of the Workplace The goal of the report was “to reveal the current state of work and how organizations can better anticipate and plan for the future,” said Sarah Altemus, manager at ActivTrak’s Productivity Lab. “Notably, we found that workdays are shorter and productivity remains steady. Burnout is in decline, which should boost positive engagement and utilization. However, we did see that disengagement is growing, possibly due to previously burned-out employees who are increasingly checking out,” said Altemus.The study, which covered 2021 through 2023, found that employees were about eight minutes per day more productive in the first half of 2023 vs. the second half. This means that if an organization with 1,000 employees was able to maintain those earlier productivity levels throughout the whole year, it would gain an additional workload capacity of 18 full-time employees, worth approximately $1.1 million, assuming each employee has a $60,000 salary.Employees are also finishing their tasks in less time. The workday got a full 15% shorter from Q1 2021 to Q4 2023, dropping from nine hours and 52 minutes to nine hours and five minutes. Time spent on collaborative activities such as chat and messaging increased slightly. 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So that freed up time was not necessarily put to good use.Factors such as industry, company size, and workplace environment influenced AI tool adoption, but generally about one in 10 employees used AI tools. Remote workers were 5% more likely to use AI. 115 unique tools were used, with the free-to-use ChatGPT being the most popular.While the true role of AI in the workplace is not necessarily crystal clear, it’s obvious that AI is not going away. Altemus suggests striking a balance: train employees on effective AI use without solely relying on it. Promote a culture of experimentation and learning by encouraging employees to try new approaches and share what they learn. Offer guidance to ensure AI usage aligns with your organizational goals, and always be mindful of protecting sensitive or proprietary information.A Productive FutureIn terms of productivity, Altemus advises transferring best practices from earlier months to boost output and yield significant gains in the latter half of the year, when productivity tends to decline. To combat burnout and disengagement among employees feeling an unbalance in workload, try redirecting resources to support targeted training and growth opportunities. And with AI use on the rise, there is a need for clearly defined policies around appropriate use to maximize the benefits.Leaders can better understand the current state of their specific workforce using analytics tools, and add context with employee sentiment data gained through pulse surveys. They should always communicate their findings and take action when it’s relevant.Editor's note: From Day One thanks our partner, ActivTrak, for sponsoring this webinar. Katie Chambers is a freelance writer and award-winning communications executive with a lifelong commitment to supporting artists and advocating for inclusion. Her work has been seen in HuffPost and several printed essay collections, among others, and she has appeared on Cheddar News, iWomanTV, and CBS New York.

Katie Chambers | July 19, 2024

What a Five-Generation Workforce Means for You: The Myths and Realities

Nick, a senior manager in a global tech company based in Seattle, has worked with people of many different ages, both older and younger than him. His experience is increasingly typical in a workforce that spans five generations, a growing diversity of experience that provides the benefit of workers sharing wisdom across the ages, but also gives rise to problems like ageism–the bias against others based merely on their calendar age. Nick recently learned that one of his direct reports is notably older than Nick assumed. “At that moment, I realized that I had been thinking of him as less serious and more in need of guidance. I knew I had to examine my prejudices about age.”This is the first time in history that such a rich mixture of people from their teens to their 80s are at work. But the implications for business are still being sorted out. In 2020, a Deloitte white paper reported that 70% of executives surveyed believed a multigenerational workforce was important for their organizations, but only 10% felt ready to lead one and understood how it might affect operations.The widespread assumption has been that the generations are distinct enough in their affinities that they should be treated differently. In the Deloitte survey, more than half the respondents said they consider differences between the generations in designing operations and benefits But are these differences more perceived than real? Deloitte’s report cites the new concept of a “perennial” employee, or someone who transcends generational stereotypes.As the Deloitte survey explains: “Why is generation becoming less relevant as a way to understand the workforce? The starting point is that careers have become more dynamic and complex, loosening the historic correlation between age and career progression. Rapid technological and organizational change means that workers must now reinvent themselves multiple times throughout their working lives; at the same time, the broader business culture has shifted to make it acceptable, sometimes even desirable, to promote younger individuals into leadership positions. The upshot is that 65-year-old interns can today be found working side by side with 25-year-old managers, calling into question the assumption that age is a reasonable proxy for understanding people’s workplace challenges and needs.”A 2012 analysis of more than 20 studies supports this view, finding few generational differences in work-related variables like attitudes towards work or technology. Where they do exist, the differences can likely be attributed to variables other than age, like education level.Yet ageism persists. In this story, the first in a three-part series, we'll be looking at how employers can confront this challenge by adopting more age-inclusive practices. 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Try AARP’s new tool, Age Inclusion 101. Just send an email to employerpledge@aarp.org, with the subject line betatest.Lisa Jaffe is a freelance writer who lives in Seattle with her son and a very needy rescue dog named Ellie Bee. She enjoys reading, long walks on the beach, and trying to get better at ceramics. 

Lisa Jaffe | July 18, 2024

How to Attract, Screen, and Manage Your Talent in Today’s Hiring Landscape

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Stephanie Reed | July 17, 2024